People are complicated


PRO-D is the best framework to understand and develop them.

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The PRO-D Framework is built on 9 Career Value Areas that provide the foundation for understanding how people are wired. Once you grasp these you begin to realize that not everyone views life the same way and you can start to acknowledge and appreciate the differences that others bring to the table.


PRO-D assumes that everyone is unique and that when you gain an understanding of how people in general are wired and where you fit on that spectrum, you are better positioned to understand others.

PRO-D For You

The best leaders are Self-Aware. PRO-D heightens Self Awareness and gives you a vocabulary to be able to clearly articulate who you are. If you are frustrated at work, looking for a career change or just want to grow as a person PRO-D is a tool that "effects" change.

PRO-D Advance ($80), PRO-D Core ($55) and PRO-D Student ($50) are self-interpretive and provide the next 3 layers of how you are wired to place on top of the foundation. As you grasp your personalized Mission, Competency and Style, things about who you are and how you relate to others, will begin fall into place.

Your personalized PRO-D report will show you things like Model Roles, Ideal Job Functions, Key traits and Caution Areas to name a few. PRO-D Advance adds a visual chart to show how the all different layers come together.

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PRO-D Premium requires a session with a Certified PRO-D coach and, in addition to what is contained in Core and Advance, Premium also adds our unique PRO (Person, Role & Organization) Chart. This chart can highlight where both your stress and frustration are coming from in your current Role and how you view your Organization.

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PRO-D for others

PRO-D accelerates the "getting to know you" phase and is most commonly used for Leadership Development, Team Building and Hiring. It is a professional development instrument for leaders that measures convergence of an individual’s:

  • Missions – motivations and interests that excite an individual to action
  • Competencies – abilities and aptitudes that enable action
  • Style – personality and behaviors that make an individual unique

PRO-D produces an astonishingly accurate perspective of how the different dimensions of mission, style and competency interact for the PersonRoleOrganization.

PRO Development™ is effective.

PRO-D provides leadership profiles and enables self-awareness of individuals to:

  • Maximize leadership effectiveness (existing or emerging leaders)
  • Create high performance teams (team alignment seminars)
  • Make smart candidate selection decisions (new hires & promotions)
  • Determine “best fit” career choices (future or current employees)

PRO Development™ is comprehensive.

Most tools used in a corporate environment measure only one or two dimensions, such as personality or competency. PRO-D measures the convergence of multiple dimensions. PRO-D provides insights regarding ideal roles, keys to improved team interaction, and organizational cultural preferences. PRO Development™ is presented in language that is positive and encouraging.

PRO Development™ is unique.

The design of PRO-D was inspired by the observation of leading career theorists Mark Savickas and Robert Lent that multiple dimensions are required to define an individual and the convergence of these dimensions yield the truest profile of a leader.

PRO Development™ is fully validated.

For over seven years George Gallup and Win Manning (ETS) advised OBIK, a Princeton-based assessment company, to guide the creation of the PRO Development™ concept. The assessment was tested with over 5,000 individuals. The data and feedback are engineered for professional development (not simply reflection) and are used to maximize an individual’s leadership effectiveness.

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816-266-4675

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